associate creative director / writer
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State Farm - Super Bowl

Whoaaaa we’re halfway there!

Ran as the very first ad of the 2026 Super Bowl!
Ranked:
#1 on Sports Illustrated
#1 on Teen Vogue
#3 Best Callback to a Road Trip Classic on People
#3 on Ad Age
Featured with the Best super Bowl ads on Hypebeast
Picked among the “Best” commercials per Rolling Stone
13th of 54 on the Ad Meter

The Long Form

The :60

“Easy” :30 (Unique)

“Forget” :30 (Unique)

“Office” :30 (Unique)

Halfway There Insurance — “Bad Promo” :15 (Teaser)

Halfway There Insurance — “Voicemail” :15 (Teaser)

Halfway There Insurance — “Logo” :15 (Teaser)

The Remix! — “Sqwounce!”